Where business acumen meets top-tier legal counsel for entrepreneurs and executives.
IN DEPTH
Former Global Top 10 Law Firm Attorneys with Entrepreneurial Insight
Sasirock is built on decades of hands-on entrepreneurial and operational expertise. We understand the unique challenges of running and scaling a business—because we’ve lived them.
Our deep industry knowledge allows us to craft tailored legal strategies. Every decision we make balances business purpose, risk, and practicality—because success requires more than just legal compliance and documents.
We prioritize lasting relationships over volume, which is why we work with only a limited number of executives and private companies. If our approach aligns with your needs, we invite you to inquire about availability.
Services
Our Fractional General Counsel service delivers top-tier advisory support on a flexible, flat-fee basis—scaling to your needs while avoiding the overhead of an in-house hire. We take the time to understand your business and customers deeply, enabling us to deliver agile, real-time counsel—without the costly delays of bringing outside advisors up to speed.
How We Protect & Empower Your Business:
Contracts & Compliance: Draft, review, and negotiate airtight agreements while ensuring regulatory alignment.
Risk Mitigation: Proactively identify legal exposures in operations, HR, and transactions—before they escalate.
Corporate Governance: Streamline board oversight, filings, and governance to keep your business bulletproof.
Dispute Management: Oversee litigation and collaborate with specialist counsel to resolve conflicts efficiently.
Employment Law: Advise on hiring, terminations, policies, and disputes to shield against liability.
M&A & Transactions: Navigate mergers, acquisitions, and due diligence with precision.
IP Protection: Secure trademarks, patents, and copyrights to defend your competitive edge.
Crisis Response: Rapid legal triage for high-stakes challenges threatening operations or reputation.
For Foreign Companies Entering the U.S.:
We specialize in helping international executives and firms establish compliant, protected operations in the U.S.—handling everything from entity formation to regulatory hurdles and IP strategy.
Commercial leasing isn’t one-size-fits-all—especially when it comes to high-stakes sectors like retail, franchises, healthcare, pharmaceutical, technology/data centers, and manufacturing facilities. Our firm specializes in handling the unique challenges of complex commercial leases, providing strategic guidance tailored to the nuances of your industry.
Our Focused Leasing Services Include:
Structuring: Custom lease structuring for specialized industries.
Management: Management services agreements.
Negotiation: Strategic negotiations for high-value and high-complexity leases.
Risk Mitigation: Risk management and compliance across all stages.
Disposition: Subleasing, assignment, and exit strategies.
Due Diligence: Due diligence and lease analysis in connection with M&A activity.
We help entrepreneurs and investors execute strategic, cash-flow-positive acquisitions with confidence—offering transparent, scope-based pricing to avoid hourly billing surprises.
Our M&A Services Include:
Deal Structuring & Negotiation: Tailored guidance on asset vs. stock purchases, earnouts, and terms to align with your financial goals.
Flat-Fee Transaction Support: Document drafting, closing coordination, and regulatory compliance—priced predictably based on transaction size.
Buyer-Specific Due Diligence: “Know what you’re buying.” Our 360-degree review uncovers financial, legal, and operational risks before you commit.
Seller-Specific Due Diligence: “Position for maximum value.” We compile and organize disclosures, contracts, and compliance records to streamline your sale.
In consumer-packaged goods, effective legal strategy must align with your industry’s unique needs. Our team has decades of combined experience across the full CPG landscape—including Food & Beverage, Supplements, DTC, and Household Products—so we deliver insights that drive growth, not just compliance.
How We Add Value Beyond Standard Counsel:
Strategic Commercial Contracts: Manufacturing, slotting, co-packing, distribution, and brokerage agreements designed for scalability.
Growth-Focused Transactions: M&A, financing rounds, and exit planning tailored to CPG economics.
Compliance & Brand Protection: Navigating FDA, labeling, IP, and regulatory hurdles specific to your category.
Day-to-Day Operational Support: Holistic guidance that aligns legal decisions with your business roadmap.
California and Arizona employees face some of the most complex—and most violated—workplace protections in the country. We represent workers who've been wronged, bringing plaintiff-side experience and deep familiarity with California's demanding employment landscape to every matter.
How We Fight for Employees:
Wrongful Termination: If you were fired for an illegal reason—whistleblowing, retaliation, or discrimination—we help you fight back. California's at-will exceptions are among the broadest in the nation, and we know how to use them.
Harassment & Discrimination: We pursue claims under California's FEHA, which provides stronger protections than federal law for victims of workplace harassment and discrimination.
Wage Theft & Unpaid Compensation: California's strict overtime rules, mandatory break premiums, and PAGA penalties create real leverage for employees. We pursue every dollar you're owed.
Retaliation & Whistleblower Claims: California law protects employees who report unsafe conditions, fraud, or illegal activity—even internally. If speaking up cost you your job, we want to hear your story.
We serve as dedicated legal partners and advisors for content creators, influencers, and digital entrepreneurs navigating brand deals, marketing partnerships, and sponsorship agreements. In today’s competitive social media landscape, we help protect your intellectual property while structuring contracts that maximize your earning potential. From negotiating influencer marketing campaigns to drafting distribution agreements for digital content and merchandise, we ensure every deal aligns with your brand and business goals. Our experience spans the full spectrum of creator agreements – whether you’re establishing partnership terms with major brands, licensing your content, or expanding through strategic distribution channels. We work exclusively with content creators to transform creative influence into legally protected, sustainable businesses.
About Us
Robby S. Pinnamaneni is a founding partner who combines legal expertise with operational experience to advise executives, companies, and content creators on corporate matters, brand strategy, and growth initiatives. Specializing in corporate development, real estate, consumer packaged goods, media, and entertainment, Robby provides strategic counsel that aligns legal solutions with business objectives.
With a background in scaling multi-million-dollar enterprises, Robby brings a practical, execution-focused approach to his practice. He advises clients on corporate transactional and real estate matters, including operational scaling, ensuring they navigate complex legal and regulatory landscapes while achieving their goals.
Before founding the firm, Robby practiced at top-tier law firms, including Latham & Watkins and Kirkland & Ellis, where he focused on corporate transactions, restructuring and real estate. His firsthand experience in business operations and startup growth allows him to deliver tailored, business-savvy solutions.
Robby holds a Juris Doctorate from Vanderbilt University, a Master of Science in Financial Engineering from the University of Michigan, and a degree in Economics with Honors from the University of Chicago. His unique blend of legal, financial, and operational expertise makes him a trusted advisor for clients navigating the intersection of law, business, and creativity.
